Following are the steps involved in our B2B Data Matching Service:
1. Database of Client’s Company
All the records related to the business and that requires matching and appending are collected. Later, the information is transferred to our data appending and updating team, where our specially trained professionals make use of automated as well as manual processes to further verify them.
2. Comparison with our Master Dataset
Once the files are picked by our appending specialists, they are made to undergo complete formatting procedures. Our master dataset consists of millions of records which are compared against our client’s archives. Whenever any address, name or business tallies with our database, immediately the contact detail is updated into client’s file. This process is continued until and unless all the contacts are exhausted.
3. Manual Verification
To guarantee that nothing falls short in our B2B Data Matching Service, we further ask our verification team to conduct manual authentication. One by one, each of the selected and updated email addresses are not only validated but even their deliverability is tested.
4. Sending Opt-in Messages to Customers
Announced under the CAN-SPAM act, a general message is sent out to all the contacts that have been validated. Doing so, not only allows our client to conduct email communication but as well permits the customer to opt-out of the mailing lists, if desired.
5. Final Update
Once all the above steps are completed, the final database is re-verified and reformed before handing it over to our client.